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Silver Rackform Apparel Display with 18 Shelves, 84W 62H

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Item #:
PRS2W01
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Description

  • VERSATILE MODULAR SYSTEM: Configurable shelving and accessories let you create a custom apparel display setup that fits your store's layout and product mix.
  • DISPLAY ON DEMAND: Locking casters make it easy to update displays, respond to sales trends, or keep your layout fresh.
  • DOUBLE-SIDED ACCESS: Gondola layout allows customers to browse from both sides, enhancing visibility and access to displayed merchandise.
  • READY TO MERCHANDISE: Comes with a curated mix of display accessories to get you started—easily add or swap components as your needs evolve.
  • ELEGANT RUSTIC AESTHETICS: Customize the wood with one of 26 premium wood stains or opt for an unfinished look to add a rustic charm to your store.
  • SIGN HOLDER INCLUDED: Top-mounted sign holder frame for custom signage to promote brands, sales, or new arrivals (sign not included).

Two-Sided Retail Display with a Modular Rackform Framework

Technical line drawing of the Silver Rackform Apparel Display featuring 18 curved wood shelves across three bays, measuring 84 inches wide, 62 inches tall, and 31 inches deep. Mobile fixture includes dual top-mounted sign holders and heavy-duty casters, ideal for folded apparel and bulk merchandise in retail environments.

Two sides, countless possibilities. With a symmetrical build that spans 84" wide and 62" high, this mobile Rackform display blends flexibility and presence on your sales floor. It’s engineered to showcase curated merchandise collections on both sides—whether you’re setting up themed assortments, outfit bundles, or seasonal features. The dual-facing design naturally enhances shopper flow and discovery, encouraging customers to engage with more of your assortment as they move through the space. Whether positioned near an entrance, integrated into a central feature zone, or flanking a promotional area, this fixture is all about maximizing visual impact and retail storytelling in a clean, elevated footprint.

And it doesn’t stop at versatility—this unit is also a visual anchor. Its sleek lines and balanced dimensions make it ideal for building immersive retail moments that invite interaction from every angle. Pair it with signage, seasonal props, or cross-merchandising displays to guide your shoppers effortlessly through collections and trends. Thanks to its mobility, it’s easy to reconfigure for promotions, pop-ups, or new arrivals, making it a true staple for agile store layouts. Whether you're aiming for high-conversion impulse zones or long-term branded storytelling areas, this double-sided display gives you the tools to adapt, refresh, and keep your floor looking dynamic and intentional.

 

Your Merchandising MVP

Silver Rackform Apparel Display with 18 wood shelves stocked with neatly folded graphic t-shirts in assorted colors. Measuring 84 inches wide and 62 inches tall, the display features dual branded “Hawaii” signage on top and a black powder-coated frame with natural woodgrain panels, ideal for high-volume apparel merchandising in retail environments.

Outfitted with 18 sturdy display shelves, the Rackform Apparel Display helps you bring product variety and visual storytelling to the center of your sales floor. Use it to create product pairings—tees and tote bags, hoodies and hats, or even gift-ready bundles. The gondola-style layout allows shoppers to browse from both sides, increasing access and keeping your inventory approachable from all angles.

Its structure is built to last with a durable steel frame, commercial-grade casters, and solid birch wood paneling. This blend of industrial performance and refined materials gives the display a clean, elevated look that supports a wide range of visual styles. A built-in metal sign holder at the top lets you easily update marketing messages, campaign graphics, or brand statements to match your current focus.

 

Custom Wood Finishes to Match Your Store’s Story

Grid of 28 wood finish swatches for Rackform retail displays, showcasing a variety of natural and painted options. Prominent labeled finishes include Culinary Cream, Warm Chestnut, Beechwood, and New Ebony. Additional color selections feature earth tones, vibrant hues, and rich woodgrains to complement a wide range of store aesthetics.

Whether your store’s aesthetic leans rustic, modern, organic, or urban, the Rackform system meets you there. The birch wood panels are available in 27 finish options—26 curated wood stains and 1 raw, unfinished choice. Choose from rich tones like espresso, walnut, and charcoal or opt for light finishes such as weathered grey, clear natural, or matte white. Each finish helps tie your merchandising fixtures into the overall brand environment and customer experience.

The raw birch option is ideal for retailers looking to showcase a more tactile or industrial edge—or to apply custom finishes in-house. Every panel is crafted for durability and stain consistency, so your look holds up beautifully in high-traffic spaces over time. These customizable finishes don’t just enhance the product—they elevate your store’s story from floor to ceiling.

No matter your vibe—earthy boutique, sporty merch hub, or modern lifestyle store—this display adapts. With clean lines, smart mobility, and premium materials, the Rackform Apparel Display makes it easier than ever to create standout zones that evolve with your inventory, attract attention, and drive engagement.

 
 
Close-up of metal frame and birch paneling

Modular frame design

Heavy-duty caster wheel close-up

Locking caster wheels

Woodgrain and metal base detail

Natural wood accents

 

Free Store Design Service

Illustration of a free store design layout service by DGS Retail

The layout of your store should work as hard as the products you sell. With our Free Store Design Service, you’ll receive expert planning support from our experienced retail design team—no agency fees, no guesswork. We help you shape your space around real shopper behavior, optimized flow, and practical fixture strategies tailored to your exact square footage.

Whether you're launching a new concept or fine-tuning an existing one, this personalized service includes zone layout recommendations, 3D visuals, and expert advice on traffic paths, merchandising priorities, and fixture placement. Find out how our in-house design pros can help turn your floor into a selling tool that looks as good as it performs.

 

$1,631.89
SPECS-Brand:
Rackform Display
SPECS-Sold as:
Island Display Kit
SPECS-Color:
Silver & Wood
SPECS-Back Panel:
Wood Panel
SPECS-Display Back Side:
Double Sided Unit
SPECS-Shelves:
18 Shelves
SPECS-Metal Color:
Silver
SPECS-Installation:
Freestanding
SPECS-Material:
Metal & Wood
Product Lead Time:
Usually Ships in 3 to 5 Business Days
SPECS-Width:
84
SPECS-Height:
62
SPECS-Overall Depth:
31
SPECS-Assembly:
Required
pdf-Manual:
/content/resources/product/FRACK2_Assembly_Instructions_Wide_H_Gondola.pdf
Order sample swatches:
/wood-stain-sample-swatch-order-form/
pdf-SpecSheet:
/content/resources/product/rackform_sign_holder_dieline.pdf
Rapid Reorder Email to Colleague
Shipping
Ships via Freight Truck. When will I receive my item? 
Estimated Shipping Time X Transit time is dependent on your geographical location. For more info visit Shipping Time Estimates.
White Glove Delivery
- AVAILABLE -
What is White Glove service?  
What is White Glove service? X Standard common carrier delivery options cover the cost of getting an item to your shipping address but our White Glove delivery service does that and more!
The White Glove agent will call to schedule a Call Before Delivery within a four hour window, which gives you the flexibility to work around your busy schedule and to prepare the space where your item will be placed. Upon delivery, trained professionals will unload your large item from the truck, bring it into the room of choice, unpack the item and remove all packaging debris from the premises.
Please note that White Glove delivery will typically add 5 - 7 business days to your order's transit, and only includes 30 minutes of on-site time. If on-site time beyond 30 minutes is required, you may be responsible for additional fees. While the agents will bring the items into the location of your choice, this service does not include set-up of the items being delivered, such as installation of casters, shelves, or other accessories. Small items will not be unpackaged individually; they will be set in place and debris and packaging material will not be removed.

Installation Services

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SPECS

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