null

Modern Birch Bakery Display with 18 Shelves — 84W 62H, Black Metal Frame

|
Item #:
PRB2WB01
Ask a Question Print Page

Description

  • DISPLAY FRESHNESS WITH FLEXIBILITY: Modular shelving allows you to neatly present baked goods by type, size, or time of day—from breakfast muffins to afternoon cookies.
  • ROLLS TO WHERE IT SELLS: Start by the coffee station, then roll to the checkout lane—this gondola’s mobility helps you catch shoppers when they’re most tempted.
  • DESIGNED FOR CUSTOMER FLOW: Dual-sided browsing maximizes product exposure and invites shoppers to explore more options—perfect for high-traffic snack zones.
  • AUTHENTIC BAKERY FINISHES: Rustic wood tones elevate the look of your bakery section—choose a finish that complements your store’s warm, inviting ambiance.
  • READY FOR PROMO SIGNAGE: Top-mounted frame lets you highlight flavors of the day, seasonal bakes, or "baked fresh daily" messaging.

Modern Birch Bakery Display with Elevated Capacity and Artisan Appeal

Line art diagram of a modern birch bakery display shelving unit with black metal frame, measuring 84 inches wide, 62 inches high, and 31 inches deep. The freestanding retail display features 18 curved wooden shelves, arranged on both sides for maximum merchandising capacity, and sits on four caster wheels for easy mobility. Ideal for showcasing bread, pastries, and baked goods in bakeries, cafes, and grocery stores

When your baked goods deserve more than a wire rack, the Modern Birch Bakery Display delivers. At 81” wide and 62” high, this extra-wide fixture features 18 adjustable shelves set within a sleek black metal frame and warm birch wood finish—creating a clean, contemporary display that invites customers in and keeps your baked offerings front and center.

The thoughtful combination of materials elevates the customer experience while providing a sturdy, long-lasting merchandising solution. Its generous width allows you to showcase more products without overcrowding, giving every loaf, pastry, or cake the space it needs to stand out. Whether you’re outfitting a full-scale bakery or adding a specialty section to your grocery store, this display blends form and function seamlessly.

 

18 Shelves. Endless Freshness.

Modern birch bakery display rack with black metal frame, featuring 18 curved wooden shelves and four caster wheels for mobility. The freestanding retail display is stocked with artisan breads, bagels, cookies, and pastries, with top signage reading ‘Fresh Baked Goods’ and ‘Artisan Baked.’ Ideal for bakeries, cafes, grocery stores, and convenience stores to showcase fresh baked products.

Designed for high-capacity bakery zones, this unit is ideal for showcasing a full range of fresh, packaged, and grab-and-go baked goods. With 18 adjustable shelves, you can configure the layout for everything from tall bread bags and boxed cakes to smaller pastries, wrapped croissants, and cookie clamshells. The open layout supports airflow and clear visibility, ensuring products look fresh and are easy to shop—whether customers are picking up their morning muffin or selecting treats for a crowd.

Each shelf supports up to 150 lbs and allows for strategic placement, making it easy to rotate stock, helping you maintain freshness while reducing waste. The design also accommodates a mix of display baskets, trays, and packaging styles, giving you the flexibility to adapt your presentation to seasonal promotions or specialty product launches.

 

Sleek Meets Warm: A Fixture That Feels Fresh

Close-up view of a modern birch bakery display shelf with black metal frame, showcasing fresh sesame seed bagels in a wicker basket lined with red-checked cloth. Additional shelves hold packaged cookies, chocolate loaf cake, and artisan bread loaves. The top signage reads ‘Bagels’ in bold white letters on a chalkboard-style background, ideal for highlighting fresh baked goods in bakeries, cafes, and grocery stores.

The modern black powder-coated frame adds structure and style, while the natural birch wood surfaces soften the aesthetic with an artisan, bakery-fresh feel. The neutral palette makes your products the star while offering a clean backdrop that works in both rustic and modern interiors—from café-style bakeries to contemporary c-stores or grocery environments. Durable and food-safe, the birch surfaces are built to handle daily restocking, cleaning, and customer interaction without showing wear.

This balance of modern lines and natural warmth makes the display adaptable for multiple retail themes. It works just as well alongside rustic chalkboard signage as it does with sleek LED-lit menus, ensuring it fits your evolving brand image without needing to replace fixtures.

Make the Look Yours: 27 Finish Options for Custom Wood Paneling

Available wood stain options shown on display panels, ranging from light natural tones to dark finishes—ideal for retail shelving and fixtures

What truly sets this bakery display apart is its real birch wood construction—offering both durability and elevated design. With 27 stunning finishes available, you can easily match your store’s color palette and theme. Go rustic with a weathered grey or warm oak stain, or opt for an urban-industrial look with raw, unfinished panels. These rich wood finishes don’t just blend in—they add dimension, contrast, and personality to your space.

Built to Perform in High-Traffic Retail Environments

Close-up of metal upright showing slotted vertical rail for adjustable crossbars and hangbars.

Adjustable Upright

Close-up of locking caster wheel attached to metal display frame for mobility and stability.

Locking Caster

Top view of retail garment display with wood shelf and industrial black metal frame

Top View Detail

The powder-coated steel frame provides long-lasting stability and strength, making it ideal for active retail settings. Whether you're in soft goods, collegiate apparel, or branded gear, this display rack is built to handle the demands of daily use while maintaining a premium, curated appearance. Its modular system ensures every component—from the hangbars to the wood panel finishes—holds up under pressure and continues to deliver on both function and form. Designed for commercial durability and aesthetic flexibility, it performs beautifully even in fast-paced environments where every square foot matters.

$1,627.49
SPECS-Brand:
Rackform Display
SPECS-Sold as:
Island Display Kit
SPECS-Color:
Black & Wood
SPECS-Back Panel:
Wood Panel
SPECS-Display Back Side:
Double Sided Unit
SPECS-Metal Color:
Black
SPECS-Shelves:
18 Shelves
SPECS-Shelf Weight Capacity:
150 lbs.
SPECS-Installation:
Freestanding
SPECS-Material:
Metal & Wood
Product Lead Time:
Usually ships in 3 to 5 business days
SPECS-Width:
84
SPECS-Height:
62
SPECS-Depth:
31
SPECS-Assembly:
Required
pdf-Manual:
/content/resources/product/FRACK2_Assembly_Instructions_Wide_H_Gondola.pdf
Rapid Reorder Email to Colleague
Shipping
Ships via Freight Truck. When will I receive my item? 
Estimated Shipping Time X Transit time is dependent on your geographical location. For more info visit Shipping Time Estimates.
White Glove Delivery
- AVAILABLE -
What is White Glove service?  
What is White Glove service? X Standard common carrier delivery options cover the cost of getting an item to your shipping address but our White Glove delivery service does that and more!
The White Glove agent will call to schedule a Call Before Delivery within a four hour window, which gives you the flexibility to work around your busy schedule and to prepare the space where your item will be placed. Upon delivery, trained professionals will unload your large item from the truck, bring it into the room of choice, unpack the item and remove all packaging debris from the premises.
Please note that White Glove delivery will typically add 5 - 7 business days to your order's transit, and only includes 30 minutes of on-site time. If on-site time beyond 30 minutes is required, you may be responsible for additional fees. While the agents will bring the items into the location of your choice, this service does not include set-up of the items being delivered, such as installation of casters, shelves, or other accessories. Small items will not be unpackaged individually; they will be set in place and debris and packaging material will not be removed.

Installation Services

Click for more information
SPECS

Related Products

Top